Futhi Iveza Okuqukethwe ku-MLB ne-NBA
I-Twitter inamukele i-Apple TV ngokuhlinzeka uhlelo lokusebenza lamahhala elikuvumela ukuthi ubheke iqoqo elikhulayo lemicimbi ebukhoma, kufaka phakathi konke okwakamuva kwe-NFL isenzo. Ukuguqulwa kwalo kube yisiteshi somcimbi obukhoma senziwa ngokubandakanyeka nakakhulu ngoba kukubonise okwenzekayo, futhi kukuvumela ukuba ufunde ukuphendula kwabantu bukhoma kulolo sinyathelo njengoba kwenzeka, ngokunikeza ukhetho olukhethiwe lwe-Tweets kusuka emhlabeni wonke.
I-Twitter TV
Uhlelo lwe-Twitter lokuba umsakazo luqale lwaphawula yi- The New York Times kuqala kubika ukucabangela ngalokhu. Manje itholakala, uhlelo lokusebenza lwe-Twitter luye lwaveza inkathi entsha ye-TV ehlobene nomphakathi.
"I-Twitter ibilokhu ihambisana neTV, futhi manje abalandeli bangajabulela ividiyo eyengeziwe ye-premium," kusho i-Twitter CFO, u-Anthony Noto.
Le nkampani idlulisela amadili ahlukahlukene okuqukethwe. Lapho iqala ukuqala ukunikela nge-NFL sika-Thursday Night Football imidlalo ngokusebenzisa uhlelo lokusebenza lwe-Apple TV. Lokhu kuhle njengoba kusho ukuthi ungakwazi ukufinyelela konke okwenziwa ngaphandle kokudinga ukubhalisa kwe-TV (noma ngisho ne-akhawunti ye-Twitter).
Lindela Okuningi
I-Twitter isifinyelele ukusebenzisana okufanayo neWimbledon, i-MLB, i-NBA ne-NHL, efakazela ukuthi ithemba ukuthi ibe ngumqhubi wezemidlalo wezemidlalo nezemidlalo emhlabeni wonke kumapulatifomu amaningi digital. Okuqukethwe okwengeziwe kuvela ku-Pac 12 Networks, Campus Insiders, Izindaba zeCheddar neBloomberg. Amavidiyo we-Periscope akhiqizwa ngumsebenzisi agcwalisa ukuxuba.
Muva nje inkampani isakaza ukuvulwa kukaMengameli, futhi ngezinhlelo ezizayo zokunikeza iwindi kwezinye izenzakalo ezibukhoma ezihlanganisiwe, kufaka phakathi ama-Billboard Music Award kanye nama-American Music Awards.
Le nkampani iphinda idale okuqukethwe okungokoqobo ngendlela yokuxoxwa okukhethekile nabantu abadumile abaya kulezi zenzakalo ezibukhoma, futhi ufuna abasebenzisi ukuba banikeze eminye yemibuzo ebuzwayo, okushiwo ukuhlukahluka .
I-Twitter izama ukuzichazela isikhala esikhathini esizayo sokukhishwa kwe-cordcutting emphakathini kuthelevishini. Umzamo usho ukuthi cishe abasebenzisi abangu-313 abasebenzisa i-Twitter abasebenza njalo ngenyanga bangabheka phambili okunye okuningi kusuka enkonzweni. Le nkampani inikeze umkhawulo wevidiyo ngokuthunyelwe kusuka kubasebenzisi bayo kuya kumasekhondi angu-140, kusuka phezulu komkhawulo wangaphambili wesi-30 ngo-June 2016.
Ukusebenzisa i-App
Kulula kakhulu ukusebenzisa uhlelo lokusebenza lwe-Twitter lwe-Apple TV - uvele uliqalise: akukho paywall futhi akukho sidingo sokungena ngemvume. Crisp futhi icacile, imicimbi icacile, eningiliziwe futhi injabulo ukubukela. Ukunikezwa kokuhlaziywa kochwepheshe kanye nokudla kwevidiyo okungeziwe kwengeza futhi kulokhu okuhlangenwe nakho.
Yize ziyizinto ezivelele, imidlalo ayiyona kuphela izinto okunikezwayo ngohlelo lokusebenza, uzothola nokukhethwa okukhethiwe okwenzekayo namhlanje ku-Twitter kanye namaPiscopop top of the day, ngasinye esesigaba sabo siqu. Khetha okukodwa kwalokhu futhi uzobona isenzo noma uhanjiswe ngokukhetha ukupheqa kwamanye amaTweets amahle kakhulu.
Ukuhlanganiswa kwe-Timeline kuthatha kancane ukujwayela lapho ubukela imidlalo.
Lithatha cishe ingxenye eyodwa yesithathu kwesikrini se-TV futhi inikeza iqoqo elihlosiwe lokuphendula kwabantu phakathi nomdlalo, okungase kube ukuphazamisa okuncane kodwa kuwuhlobo lokuzibandakanya.
Ukuhlanganiswa kwe-Twitter kwesikrini kuncane kakhulu ngoba awukwazi 'ukuthanda', ukushicilela noma ukusabela ku-Tweets ozibonayo esikrinini ngesikhathi semidlalo, nakuba ungasebenzisa i-Twitter yeselula ku-iPhone yakho.
Ukufingqa
Umzwelo wokuxhumeka kwabanye abantu ngenkathi ubukela izenzakalo ezibalulekile kakhulu futhi (ngicabanga) uhlelo lokusebenza luzoheha abasebenzisi abaningi abasha ku-Twitter ngenkathi bejabulisa kakhulu abanikazi be-Apple TV.
Lena akuyona kuphela uhlelo lokusebenza lwezemidlalo ozothola i-Apple TV, kude nayo, kodwa i-Twitter inikeza ukuhlukana okuyingqayizivele okumele kuzuze emphakathini wemidlalo yabathengi bezemidlalo, ngokukhethwa kokuqukethwe okungeziwe okumele kusize ukwenza i-Apple TV ibe ithuluzi lezenhlalo elide kakhulu.
Ngingathanda inkampani ukuba iqhubeke nokuthuthukisa isikhombimsebenzisi - ngingathanda ukucinga ama-Tweets noma ukuhlunga amanye amazwana nezigaba. Nami angiboni ngempela ukuthi kungani ngingakwazi ukusebenzisa iSiri ukuthumela i-Tweet, nakuba ngiyayiqonda ukuthi lolu hlelo lokusebenza ngumzamo wenkampani wokuzivuselela njengekhaya lokusetshenziswa kwezindaba kanye nokwabelana.
Uhlelo lokusebenza luyatholakala ku-Amazon Fire TV naku-Microsoft Xbox One futhi luzokuvumela futhi ukuba uhlole okuqukethwe okuphethwe kusuka ku-Periscope. Ngamaphesenti angaba ngu-79 abasebenzisi be-Twitter abahlala ngaphandle kwe-US akuyona into emangalisayo ukuthi uhlelo lokusebenza lwenziwa olutholakala emazweni angaphandle ku-iOS App Store.