Ibhulogi yebhizinisi iyithuluzi lokuthengisa:
Ukubhala ibhulogi yebhizinisi lakho kuyindlela ephumelelayo yokumaketha. Amabhulogi anika amabhizinisi ithuba lokuxoxa ngemikhiqizo, ukwabelana ngomkhiqizo ozayo noma izindaba zenkampani kanye ne-hype cishe noma yini ibhizinisi elifunayo. Ukubhuloga kudala i-buzz e-intanethi kanye nokuthengisa ngomlomo.
Ukwengeza, amabhulogi webhizinisi anikezela enye indlela izinkampani ezingakwazi ukuxhuma ekukhusheni nasezindaba kwenye indawo kuwebhu (isibonelo, ikhasi lewebhu le-static lenkampani) ukuqhubeka nokuxhumana nemilayezo yokumaketha nokwandisa ukutholakala kwe-intanethi yenkampani.
Ibhulogi Ibhizinisi Lingakhuphula Ukuthengisa:
Amabhulogi webhizinisi amathuluzi okuthengisa ahle kakhulu futhi anikeze ithuba eliphelele lezinkampani ukukhuthaza imikhiqizo yabo, amasevisi, ukuthengisa nokuningi. Amabhulogi avumela amabhizinisi ukuba ahlale engahlali nje ngemikhiqizo yawo phambi kwamakhasimende kodwa futhi nezinzuzo zale mikhiqizo. Njengoba amabhulogi anikezela ngolwazi lwamanje, anika indawo enhle kakhulu kumakhasimende ukuthola izindaba zakamuva nezinhlinzeko mayelana nemikhiqizo ekhona noma emisha.
Amabhulogi anganikeza amakhasimende umuzwa wokuba 'azi' futhi uthole amathiphu okukhethekile ngoba ayingxenye yomphakathi webhizinisi lebhizinisi.
Ukubhishwa kwebhizinisi kungakhuphula ukwaneliseka kwamakhasimende:
Ukubhuloga kuhlanganyela futhi kuvumela ingxoxo emibili namakhasimende. Ngenxa yokuthi kungenzeka ukuxhumana, amabhulogi ayindlela enhle yokwabelana ngolwazi namakhasimende nokuzwa impendulo yabo. Amakhasimende abazizwa njengenkampani ebalalele futhi ephendula izidingo zawo cishe amathuba okuthuthukisa ukuxhumana ngokomzwelo nalowo nkampani, okuyisidingo esiyisisekelo sokwakha ukwethembeka kwamakhasimende nokuphinda ukuthenga.
Ibhulogi yebhizinisi isiza ukuxhumana nebhizinisi & # 39; Umlayezo Wezakhi:
Njalo ibhizinisi linomyalezo womkhiqizo nesithombe emehlweni wabathengi. Amabhulogi anika izinkampani ithuba lokuxhumana nomfanekiso wesithombe abafuna ukubamba emakethe. Ukufaka uphawu oluhambisanayo kuholela emzimbeni wokuphepha nokuzinza kwamakhasimende, okuyizinto ezimbili ezibalulekile ezidingekayo ukwakha ukwethembeka kwamakhasimende.
Izwi Lesixwayiso Ngebhizinisi Ukubhuloga:
Ibhulogi yebhizinisi iyinzalo yokutshala imali ngesikhathi, kepha lokho utshalomali kungakhokha ngokuthengisa okwandisiwe, ukwaneliseka kwamakhasimende nokuthembeka kwamakhasimende. Kodwa-ke, kubalulekile ukuthi amabhulogi ebhizinisi abhalwe amathoni amema abamukela amakhasimende kunokuwavala. Gwema ama-rhetoric ezinkampani kanye ne-jargon kubhulogi lebhizinisi lakho. Yamukela ukuphawula kwamakhasimende futhi usebenze ukuthuthukisa umuzwa womphakathi obuseduze nebhulogi yakho. Futhi, qinisekisa ukuthi ulwazi olunikezayo kubhulogi lebhizinisi lakho lunenjongo kumakhasimende futhi olusha njalo, ngakho-ke banesizathu sokubuyela.