Indlela uLwesihlanu Omnyama Ovela Ngayo Nalokho Okushoyo Emhlabeni Wezobuchwepheshe
I-Black Friday yilolu suku emva kokubonga i-Thanksgiving futhi libhekwa kabanzi njengesiqalo se-holiday shopping season. Igama elithi i- Black Lwesihlanu lathola ukuthandwa ekuqaleni kwe-2000s ngokusebenzisa ukusetshenziswa kumawebhusayithi okuthengiswa kwe-intanethi okuhloswe ukuncintisana nokuthengisa ezitolo zangokwenyama. Njengoba leli gama lisakazeka ezweni lonke nge-intanethi, abathengisi bendabuko bamukela ngokusemthethweni leli gama.
Kuyini Okushiwo NgoLwesihlanu Omnyama?
E-US, uSuku Lokubonga nguLwesine lwesine kaNovemba. Ngolunye usuku olulandelayo, uLwesihlanu omnyama, iholide elidume kakhulu lezitolo zonyaka, nabathengisi abaningi abagcina izaphulelo zabo ezijulile kanye nokuthengisa okungcono konyaka kulolo suku oluthile.
Kusukela ngo-2013 nango-2014, abathengisi abaningi futhi baqala ukubuyela emuva ngesikhathi sokuqala se-Black Friday amadili kusukela ekuseni ekuseni ekuseni ngoLwesihlanu ekuseni kuze kuhlwe ngoSuku Lokubonga njengendlela yokwandisa usuku oludume kakhulu lokuthengwa konyaka. Abanye abathengisi baye bahamba phambili, baqeda ukudayiswa kwe-Black Friday ngoMsombuluko ngaphambi koSuku Lokubonga.
Umlando kanye Nemvelaphi kaLwesihlanu omnyama
Ukusetshenziswa kwegama elinguLwesihlanu ngoLwesihlanu ukubhekisela emini emva kokubonga i-Thanksgiving kubikwa ukuthi kwaqala ePhiladelphia ngawo-1950. Ngaleso sikhatsi, amaphoyisa asemzini wasebenzisa leli gama ngaphakathi ngaphakathi ngokubhekisela ezixukwini zabantu abahamba ngezinyawo kanye nezimoto ezadlulela esifundeni sesitolo sePhiladelphia ngalowo suku. Izixuku zabantu kanye nezimoto zaholela ezingozini futhi ngokuvamile udlame oludinga ukuthi zonke izikhulu zibekwe emsebenzini ukuze zigcine ukuhleleka nokuphatha ukuphikisana. Ukusetshenziswa kokuqala kwegama elithi Black Friday kwaba isikhangiso sika-1966 somdayisi ongenasidingo okuthiwa u-Earl Apfelbaum esisePhiladelphia. Kodwa-ke, leli gama lahlala ikakhulukazi esifundeni kuze kube sekuqaleni kwawo-2000, kanti ukusetshenziswa okunye kwanda eminyakeni yama-1980 kwezinye izindawo.
Ekuqaleni, abathengisi baphikisana negama elithi "Lwesihlanu Lwesihlanu" ngoba izinsuku ezimnyama zeviki ziye zasetshenziselwa ukuchaza imicimbi emibi ngokomlando. Izibonelo ezimbalwa zihlanganisa:
- UMsombuluko omnyama, u-Okthoba 19, 1987 : Ukuwa kwelanga elilodwa kakhulu emlandweni wemakethe yesitoko, ngenkathi inkomba yeDow Jones ilahle amaphesenti angu-22.
- NgoLwesine omnyama, ngo-Okthoba 24, 1929 : Ukushayisana kwemakethe ye-stock market okubhekwa njengesiqalo sokuqala koMnotho oPhezulu.
- I-Black Friday, Sept. 24, 1869 : I-Black yasekuqaleni yase-Black yayiyi-crash yemakethe yegolide yase-US. Ngaleso sikhathi, igolide lalingenye yezimakethe zokuhweba eziyinhloko, nabatshalizimali abavela kuwo wonke amazinga okuthola imali-abaningi babo abanjwe ngamabhange ngenxa yalesi sigameko se-Black Friday.
Ngomzamo wokushiya ukuxhumana okungalungile nezinsuku ezimnyama zesonto, abathengisi badala indaba entsha ngoLwesihlanu omnyama. Ku-accounting, ukulahlekelwa kwebhizinisi kuye kwabhalwa ngo-inki obomvu nezinzuzo noma kuzuza ngoyinki omnyama. Abathengisi abaningi bazothola "ngokubomvu" ngokuwa kepha bazovuselelwa "emnyama" ngenkathi yokuthenga iholide. Ukwakha ubudlelwane obuhle no-Black Friday, abathengisi basebenzise lesi sibonelo njengencazelo yokuthi kungani uBlack Friday okuthiwa "i-Black Friday." Ekugcineni, le ncazelo igxiliwe futhi iyaziwa kakhulu phakathi kwabathengisi kunama-1950 okuvela kulowo gama.
Ukuthenga oku-intanethi nokuthengwa kwe-Black Friday
Izithandani ezithandwayo kakhulu ze-Black Friday zivame ukugxila kumakhompiyutha e-consumer, afana nama-TV, amakhompyutha, amaphilisi , nezinhlelo zemidlalo . Ngesikhathi abanye abathengi bezimisele ukulinda amahora amaningi ukuze bathole amathuba amaningi, abathengi abaningi bakhetha ukugwema izixuku bese bethengisa inthanethi esikhundleni. Ekuphenduleni, abathengisi manje banikela abaningi babo abamnyama ngoLwesihlanu ngoLwesihlanu abadayisi abasebenzisa inthanethi abashaya ngesikhathi esisodwa njengezokuthengisa esitolo. Ukwengeza, izitolo ezinikeza amadili angenawo amanani angakapheli angase ahlinzeke ngemisebenzi ehlukene yokuthenga umnyango kuphela kwabathengi be-intanethi.
Isifiso sokugwema imigqa ende kanye nezixuku ezithintekayo nazo zavula indlela yeCyber ngoMsombuluko . UMsombuluko we-Cyber ngoMsombuluko ngokulandela uLwesihlanu omnyama futhi unikezelwe abathengi be-intanethi, ngamadili akhethekile atholakalayo kaningi njengamahora onke kwezinye izindawo zokuthenga.
Ukwengezwa kwamuva kwenkathi yokuthenga iholidini iqoqo lezinsuku ezikhethekile zokusebenzisana nguMsombuluko oMhlophe . UMsombuluko ongoMsombuluko nguMsombuluko wesibili ngoDisemba futhi uhlose ukuthatha abathengi kokubili ezitolo nase-intanethi abasenayo izipho ohlwini lwabo lokuthenga.