Okunye okuningi ku-Multi Channel Networks (MCN)
Uchungechunge lwethu lwezihloko zokwenza isiteshi se-YouTube sokudlala luhle kakhulu futhi lunethemba kuze kube manje, kodwa yisikhathi sesheke sangempela - cishe ngeke ube ocebile nodume ngokwenza amavidiyo wokudlala ku-YouTube. Kunomncintiswano omkhulu nje lapho okwamanje, futhi noma ngabe wenza amavidiyo amakhulu kunazo zonke, amathuba angcono kakhulu ukuthi azolahlekelwa kuphela ekugqibeleni futhi ekugcineni angayinaki. Kuvela ukuthi ukwenza amavidiyo kuyisinyathelo esilula kule nqubo, ukugqugquzela ukuyingxenye enzima.
Ukukhuthazwa okuphumelelayo kunzima
Sikunikeze umhlahlandlela jikelele mayelana nendlela yokwenza amavidiyo wokudlala , umhlahlandlela wokubamba ividiyo yokudlala , umhlahlandlela wokubamba umsindo ohlaziyiweyo, ubeke amadivayisi amahle kakhulu wokubamba amavidiyo , futhi ususe ukudideka kwakho mayelana ne-copyright, kodwa akukho okunye kwalokhu okubalulekile uma ungazi kanjani ukuthuthukisa okuqukethwe kwakho.
Ukukhuthazwa kungu- # 1 okubaluleke kakhulu, okubaluleke kakhulu, okuyingxenye ebaluleke kakhulu yokuba yi-YouTuber, kodwa futhi kunzima kakhulu. Ngaphandle kokuba usuvele uzenzele igama kwenye indawo futhi ungaletha izethameli esiteshini sakho (njengoJim Sterling noma ezinye izici zobunjiniyela, noma abantu abanjengoJonTron noma egoraptor), noma inhlanhla futhi omunye umuntu akubonise kakhulu kakhulu futhi anikeze wena ukusebenzisana (njengokuthi wasebenza kanjani kubangani ababili abahle kakhulu), mhlawumbe kuzodingeka usebenze i-butt yakho ukuze uthole noma yikuphi ababukeli nhlobo.
Ukuba nekhwalithi yevidiyo engcono kakhulu, ikhwalithi engcono kakhulu yokuhlaziya yomsindo, ingoma yesingeniso esilandelayo, nobuntu obukhulu kakhulu, ngeshwa, akwanele. Awukwazi ukuhlala emuva futhi ucabange ukuthi leyo mboni yodwa izodonsela ababukeli. Okwamanje, ngo-2015, kunamakhulu ezinkulungwane zeziteshi konke okwenza izinto ezifanayo kanye nokuzama ukuheha izithameli ezifanayo. Ngisho noma wenza okuqukethwe okungcono kunazo zonke, okuyingqayizivele kunazo zonke, ungacabanga, usadinga ukugqugquzela ukuphuma kulo ukuheha izilaleli.
Angikwazi ukukudlulela ngokwanele. Ukuphromotha kunzima. Ngempela, kunzima kakhulu. Akukwanele nje ukuthumela izixhumanisi kokuqukethwe kwakho kungenasidlangalaleni kumithombo yezenhlalo, noma ngabe, udinga ngempela ukuxhumana nabantu futhi wakhe izethameli ezikukhathalelayo nokuqukethwe kwakho. Kumele ube nobudlova ngokuthola abalandeli (kodwa hhayi ukuwela umugqa ube ucasulayo). Kumele ubeke umzamo omkhulu ku.
Enye impikiswano ecasulayo yokuncintisana okunjalo yilokho, futhi, noma ngabe ividiyo yakho iyingqayizivele futhi iyamangalisa futhi inkulu, abantu abaningi namanje ngeke banakekele. Emuva ngosuku, ungase ufike okuthile okuhle futhi uyithumele ku-Kotaku noma Destructoid noma kwenye indawo futhi, becabanga ukuthi bayayithanda, bangase bagijime okuthunyelwe noma okuthile ngokuphathelene nakho. Akusekho, okungenani hhayi iziteshi ezincane zesikhathi. Bathola amakhulu, mhlawumbe ngisho nezinkulungwane, ze-"Buka isiteshi sami se-YouTube" imigexo yendaba nsuku zonke futhi nje kufanele uyibaze. Lawa mabhulogi anamandla okwenza izinkanyezi ezintsha ngeposi elilodwa kuphela, kodwa ngokuvamile ukhetha ukungena futhi ugijime indaba ngoRabba noma i-PewDiePie noma omunye umuntu osevele edumile.
Into eyodwa okufanele ikhonjiswe yukuthi ukubhalisa kubalwa ku-YouTube akuzona njalo okubonakalayo. Noma nini lapho ubona isiteshi esithile se-crappy ngempela (umsindo omubi, ama-Hosts acasulayo, njll) nabhalisile abangu-1000 +, kungenzeka ukuthi kungenzeka ukuthi bakwenzanga ngempela. Kunezinombolo ze-Twitter namanye ama-akhawunti wezokuxhumana omphakathi asetshenziselwa ukuba abe amanethiwekhi angaphansi kwe-sub-wonke lapho wonke umuntu elandelana khona ukuze afake ngokucophelela izibalo zabo zobhalisile. Kukhona nezinsizakalo ezikuvumela ukuthi usebenzise imali futhi uthenge ababhalisile. Lezi zinto azikuzuzi ngempela ngoba laba abalandeli abaqambayo nabhalisile ngeke babukele izinto zakho, ngakho amavidiyo akho ngeke athole ukubuka. Kungcono ukwenza lokho ngendlela efanele.
Bona amathiphu amaningi weGaming YouTubers lapha.
Iqiniso Ngama-Multi-Channel-Networks
Konke lokhu kusilethela ku-Multi-Channel-Networks. I-MCN ku-YouTube ikhona ngezizathu ezimbalwa - ukukusiza ngezindaba ze-copyright, ukuvula izici ze-YouTube okungenzeka ungabi nazo okwamanje (njengezikhwama zamasiko, izithonjana, ukwenza imali, njll), nokusiza ukukukhuthaza. Izinzuzo ezimbili zokuqala azibalulekile njengoba zivame ukuba (izinkampani eziningi zemidlalo zikuvumela ukuba usebenzise amavidiyo azo manje, futhi izici ze-YouTube ezithuthukile zizovuleka ngokuhamba kwesikhathi uma unesineke noma kunjalo) kodwa ukukhuthazwa okwesithathu - kungaba kube usizo kakhulu.
Ngalokho kusho, kodwa akuwona wonke ama-MCN adalwe ngokulinganayo. Ezinye zazo - eziningi zazo, empeleni - ziyizikhwama ezitholakala kuphela ukwenza imali. Uma inethiwekhi ithokoza mayelana nokuba namalungu angu-100k, isibonelo, kungani ungafuna ukujoyina? Ngeke bakwazi ukukusiza noma ukukugqugquzela ngempela (uvele ulahlekelwe ekuqhumeni futhi). Bafuna nje ukwenza imali kuwe. Amanethiwekhi amaningi we-scammy nawo awamtshela amalungu awo ukuthi ahlanganyele kumasevisi angaphansi kwe-sub-for-sub noma ama-spamming kumithombo yezenhlalo (ukuthumela imilayezo eqondile ecela ukubhalwa kunoma ubani okulandela ku-Twitter inkulu kakhulu, ayeke ukwenza lokho YouTubers!). Ukujoyina inethiwekhi yokuqala ukuthi imilayezo yakho ku-YouTube (imilayezo yabo cishe iphela njalo kufolda "Ugaxekile" ngesizathu, ngendlela) akuyona indlela engcono kakhulu yokuhamba.
Amanye amanethiwekhi anezinhlelo zokuqasha lapho abaqashi bathola khona amaphesenti kunoma yiziphi iziteshi abazitholayo ukuthi bajoyine, okunye okusobala ukuthi amanethiwekhi anesithakazelo ekukhanga abasebenzisi abaningi ngangokunokwenzeka futhi angakhathazeki ngempela ngekhwalithi. Iziteshi ezengeziwe ezijoyina, imali eyengeziwe inethiwekhi yenza. Futhi futhi ngenxa yokuthi zisebenzelana neziteshi ze-bazillion, kungenzeka ukuthi abanaso isikhathi sokukugqugquzela empeleni. Ngakho-ke bahle kangakanani?
Ukujoyina inethiwekhi enhle kungakusiza ukukusiza okuningi, noma kunjalo, kodwa ngisho namanethiwekhi amanengi anezinsika eziningi. Ujoyina i-MCN njengenye yamaqembu amabili - "Ukuphathwa" noma "Ukusebenzisana". Amashaneli aphethwe yibafana abakhulu ukuthi i-MCN empeleni inikeza ukuphahlazeka. Bayothola ukukhushulwa, kanye nama-brand amadili, ukwelashwa okhethekile, futhi bakhokhelwa ngokushesha futhi i-MCN izoyithatha umthwalo kunoma yiziphi izinkinga ze-copyright. Iziteshi zokubambisana, ngakolunye uhlangothi, ngokuvamile zizodwa uma kuziwa kwi-copyright futhi azizuzi ukuthola izinzuzo ezifanayo iziteshi eziphethweyo. Ngokuhlukanisa amalungu phakathi kukaGunyaziwe noBambiswano, i-MCN ingathatha iziteshi eziningi kunanini ngaphambili, kodwa ngaphandle kokuthatha yonke ingozi.
Abantu abaningi babonakala bacabanga ukuthi ukujoyina i-MCN kuyisinyathelo esidingekayo esibhekene nodumo lwe-YouTube kanye nenhlanhla, kodwa lokho akunjalo neze. Isikhundla sokubambisana sivumela amanethiwekhi ukuthi avumele ngokuyisisekelo noma ubani nanoma ubani osebenzayo, kodwa ngenxa yokuthi anganikeli cishe inani eliya kumalungu ayewajwayele. Kubonakala sengathi abantu bacabanga ukuthi kufanele bajoyine i-MCN, kodwa babheke ngempela lokho abakunikezayo ngokushintshanisa imali oyikhokhela ngoba kungenzeka ukuthi akufanelekile.
Ngalokho kusho, uma inethiwekhi inginika ukuthengiswa okuphathisiwe, ngizoyithatha, kodwa ukubhalisela ukuze ngibe uMbambiswano nje ukuthi ngibe yingxenye yeqembu akungenzi lutho kimi.
Amathiphu Okugqugquzela Okujwayelekile
- Zingxoxo ezingxoxweni ezokuxhumana nabantu. Ungafaki ukuthumela izixhumanisi yonke indawo, kodwa empeleni uhlanganyele ukubonisa abantu obaziyo ukuthi ukhuluma ngani. Amafomu azuze kulokhu kuxhumana okuphilayo kuyoba cishe kakhulu ukulandela kunoma yini enye oyenzayo.
- AmaHashtag ayesabekayo. Sebenzisa ama-hastag alungile noma i-Tweet @ ama-akhawunti alungile, futhi mhlawumbe bazophinde baphinde bakhulume ividiyo yakho nanoma yini kubhalisile. Futhi, ungafaki abantu abagaxekile futhi ucasule, kodwa ukuthola i-key kabusha-tweet kungadonsela ababukeli abaningi abasha abazobe bebukele nezinye izinto zakho, ngokuqinisekile. Tweet @ abashicileli noma i-akhawunti esemthethweni ye-akhawunti kanye nezinto ezinjalo ukuze uthole imiphumela engcono kakhulu.
- Hlangana namanye ama-YouTubers. Uma bobabili bendawo, khona-ke mhlawumbe wenze ividiyo ndawonye, kodwa lokho akusho ukuthi lokhu kuyini. Esikhundleni salokho, sebenzani ndawonye kokubili ukugqugquzela amavidiyo omunye nomunye. Nika WenaUkubhala uyathanda ukumemeza ngesikhathi sevidiyo. Ukusiza abantu ngaphandle kupholile.
- Faka inkinobho ethi "Bhalisa" ekupheleni kwevidiyo yakho. Uzobe ushaqeka ukuthi kungenzeka kangakanani.
- Leli phuzu lingaphezulu kwababukeli kunama-YouTubers ngokwabo, kodwa uma uthanda isiteshi noma uthanda ividiyo ethile, tshela abantu ngakho! Igama elihle lomlomo lingenye yezinto ezinamandla kunazo zonke kwi-inthanethi. Abadali bokuqukethwe abagaxekile kuyo yonke indawo bezama ukukhuthaza izinto kuyabonakala kakhulu (kubizwe ngokuthi i-astro turfing), kodwa okwangempela, okuthembekile, amazwi omlomo ngabantu abafana nezinto ezingaba nemiphumela emangalisayo. Uma uthanda ividiyo, tweet it. Yabelana ngakho ku-Facebook. Tshela abangani bakho ukuthi bayibheke. Ukuthatha imizuzwana embalwa ngosuku lwakho ukubuyela kabusha okuthile kuyoba nomthelela omkhulu futhi kusize ngempela iziteshi ozithandayo.
Ngaphansi
Into ebaluleke kunazo zonke okufunayo i-YouTubers kufanele yazi ukuthi ukukhuthaza isiteshi sakho kuyinkimbinkimbi kakhulu. Ngempela ucabange ngakho ngaphambi kokuqala.
Yebo, njengoba ngizame ukusho konke kulolu chungechunge lwezihloko, akufanele uqale ukwenza amavidiyo we-YouTube amageyimu ngoba ucabanga ukuthi uzothola ucebile. Yenza ngoba ukudlala i- Minecraft noma i- Madden noma i-Halo kumnandi futhi kwenza amavidiyo ajabulele, futhi noma yimaphi imali noma ukuqashelwa kufanele kuthathwe njengobhonasi.