Zonke izakhiwo ze-newsletter zinezici ezintathu okungenani: i-nameplate, umbhalo womzimba, kanye nezinhloko. Ama-newsletters ngokuvamile asebenzisa izingxenye eziningi ze-layout layout ezidweliswe lapha ukuheha ukufunda nokuxhumana ngolwazi. Ngemuva kokuhlelwa kwesakhiwo, inkinga ngayinye yeli phepha inezinhlangothi ezifanayo njengazo zonke izimpikiswano zokuvumelana.
Njengomhleli we-designer noma i-newsletter, uma uthola ukuthi ufuna ukwengeza noma ukususa ezinye izakhi ngemuva kokuthi umkhankaso wethulwe, kungcono ukwethula ushintsho olulodwa ngesikhathi esisodwa kunokuba ulungise ngokuphelele isakhiwo zonke izinkinga ezimbalwa. Ukujwayela ngezingxenye zephephandaba kungakunika isiqondiso mayelana nokuthi yiziphi izinguquko ezizozuzisa abafundi bakho.
I-nameplate
Ibhanna phambi kwephephandaba elikhomba ukuthi leli shicilelo liyigama legama layo. I-nameplate ngokuvamile iqukethe igama lephephandaba, mhlawumbe ihluzo noma i-logo, futhi mhlawumbe imibhalo engezansi, i-motto, nolwazi lokushicilela kubandakanya inombolo yevolumu nokukhishwa noma usuku.
Umzimba
Umzimba weli phepha liyisiqephu sombhalo ngaphandle kwezingqikithi kanye nezakhi zokubhala ezihlobisa. Yizihloko ezakha okuqukethwe kwephephandaba.
Okuqukethwe
Ngokuvame ukuvela ekhasini lokuqala, ithebula lokuqukethwe libala kancane izihloko nezigaba ezikhethekile zephephandaba kanye nenombolo yekhasi kulabo zinto.
I-Masthead
I- masthead yilelo sigaba se-newslet layout-esitholakala ekhasini elibili kodwa lingaba kunoma yiliphi ikhasi-elibala igama lomshicileli kanye neminye imininingwane efanele. Kungabandakanya amagama abasebenzi, abanikeli, ulwazi lokubhalisa, amakheli, logo kanye nolwazi lokuxhumana.
Izinhloko nezihloko
Izinhloko nezihloko zakha ubukhulu obuholela ekufundeni kwephepha lezindaba.
- Isihloko . Ngemuva kwegama lamagama, isihloko esiyinhloko esikhomba isihloko ngasinye esitatimendeni yisici esivelele kakhulu sombhalo.
- I-Kicker . Ngokuvame ukubonwa kumklamo wezincwadi, umqashi uyinkulumo emfushane ehlelwe ngohlobo oluncane ngaphezu kwesihloko. Umqaphi angasebenza njengesingeniso noma isigaba sesigaba ukukhomba ikholomu evamile.
- I-Deck . Iphephandaba lamaphephandaba lilodwa noma ngaphezulu imigqa yombhalo etholakala phakathi kwesihloko kanye nomzimba wendaba. Iphakethi iveza noma ibuyele phezu kwesihloko kanye nesihloko sombhalo ohambisana nalokhu.
- Isihloko esincane . Ebonakala ngaphakathi emzimbeni wezihloko, izingxenye ezingezansi zihlukanisa lesi sihloko zibe izingxenye ezincane.
- Inhloko yokugijima . Okujwayelekile okwaziwa njenge-header, isihloko esilandelayo siphinda umbhalo ovela kuwo wonke amakhasi. Ngokuvamile isihloko sencwadi sibonakala phezulu kwekhasi ngalinye. Inombolo yekhasi ngezinye izikhathi ifakwe nekhanda eligijima.
- Ukuqhubeka kwamaHeads. Izihloko ezincane ezivela phezulu kwendaba eye yaqhubeka ekhasini elidlule.
Izinombolo Zamakhasi
Izinombolo zekhasi zingavela phezulu, ngezansi noma emaceleni kwamakhasi. Ngokujwayelekile, ikhasi elilodwa alitholakali encwadini yezindaba.
Bylines
I -lineline iyinkulumo emfushane noma isigaba esibonisa igama lomlobi we-athikili encwadini yezindaba. I-lineline ivame ukuvela phakathi kwesihlokwana nokuqala kwendaba, eqale igama "By" nakuba lingase livele ekupheleni kwalesi sihloko. Uma lonke iphephandaba libhalwa ngumuntu oyedwa, ama-athikili ngabanye awabandakanyi i-linelines.
Imizila yokuqhubeka
Uma iziqephu zifaka amakhasi amabili noma ngaphezulu, umhleli wezindaba uyasebenzisa imigqa yokuqhubeka ukuze usize abafundi bathole konke okushiwo.
- I-Jumpline . Futhi okuthiwa imigqa yokuqhubeka, i- jumplines ngokuvamile ivela ekupheleni kwekholomu, njengokuthi "kuqhubekele ekhasini 45." I-Jumplines phezulu kwekholomu ibonisa ukuthi i-athikili iyaqhubeka kuphi, njengokuthi "uqhubeke kusuka ekhasini 16."
- Ukuqhubeka kwamaHeads . Lapho ama-athikili eqa kusuka kwelinye ikhasi eya kwelinye, amakhanda aqhubekayo ahlukanise ingxenye eqhubekayo yalezi zihloko. Izihloko eziqhubekayo, kanye ne-jumplines, zinikeza ukuqhubeka futhi ziqaphele umfundi ngokuya lapho angathola khona ukufunda.
Qeda izimpawu
I-dingbat noma umhlobiso wephrinta osetshenziselwa ukuphawula ukuphela kwendaba emaphepheni kuyisignali yokuphela . Ibonisa kubafundi ukuthi sebefinyelele ekupheleni kwalesi sihloko.
Thatha ama-Quotes
Ukusetshenziselwa ukuheha, ikakhulukazi ezihlokweni ezinde, ukucaphuna ukudonsa ukukhetha okuncane kwetheksthi "kukhishwe futhi kucashunwe" ku-typeface enkulu.
Izithombe nemifanekiso
I-newsletter layout ingaqukatha izithombe, imidwebo, amashadi, amagrafu noma ubuciko bokunamathisela.
- Isihloko . Isithombe esivamile kunazo zonke zomuntu ekwakhiweni kwamaphephandaba i-headhot-isithombe esiphezulu nesigxathu somuntu obuka ngqo ikhamera.
- Amagama angeziwe .Igama-magama ligama, isigwebo noma isigaba esichaza okuqukethwe komfanekiso onjengezithombe noma ishadi. Leli caption livame ukufakwa ngqo ngenhla, ngezansi noma eceleni kwesithombe esichaza.
- Umthombo Wezithombe . Ngokufana ne-lineline ye-athikili, isithombe sesikweletu sikhombisa umthwebuli wezithombe noma umthombo wesithombe. Kungabonakala ngesithombe noma kufakwe kwenye indawo ekhasini, njengokuphela kwendaba.
I-Panel yokuthumela
Amaphephandaba adalwe njengama-mail mailers (ayikho imvilophu) adinga iphaneli lokuposa. Lesi yisabelo se-newsletter design equkethe ikheli lokubuyisela, ikheli leposi lomamukeli, nokuposa. Iphaneli leposi livame ukuvela engxenyeni eyodwa noma eyodwa kwekhasi elingemuva ukuze libhekane uma lihlungwe.