Funda ukuthi umdayisi omkhulu we-inthanethi angakusiza ukuthi uthengise izinto zakho
Uma usufake i-intanethi, kungenzeka ukuthi uthenge okuthile ku-Amazon ngesikhathi esisodwa noma kwenye.
Ngenkathi ezinye izinto zithengiswa futhi zigcwaliseka ngqo kusuka ku-Amazon ngokwayo, ezinye eziningi zivela kubathengisi benkampani yangaphandle abafaka phakathi kokubili izinkampani ezinkulu kanye nabamabhizinisi ngabanye. Asikho isizathu ukuthi awukwazi ukuba omunye walabo osomabhizinisi.
Ukuze uqale ukuthengisa izimpahla zakho noma amasevisi e-Amazon, kuqala udinga ukwakha i-akhawunti bese ukhetha uhlelo lokuthengisa.
Izinhlelo Zokuthengisa
I-Amazon inikeza izinhlelo ezimbili zokuthengisa, ngayinye ifanelana nomthamo jikelele wokuthengisa kanye nezinhlobo zezinto oyobe uzinikeza esitolo sakho sangempela. Uhlelo lwe-Professional Sellers luvame kakhulu, oluhloswe ukuthengiswa kwempahla engaphezu kwengu-40 ngenyanga, ngenkathi uhlelo lwabathengisi ngabanye lunikeza abathengisi abancane noma abanikazi bokuphela ukuba bazuze ukufinyelela kwe-Amazon ngokubanzi ngaphandle kokuhamba kwemikhiqizo eminingi.
Uhlelo lwe-Professional Sellers lufaka icala lokukhokhisa ngenyanga ka-$ 39.99 elikuvumela ukuthi uthengise izinto eziningi ozithandayo ngaphandle kwemali yento ngayinye. Abadayisi ngabanye, okwamanje, abakhokheli ukubhalisa kwabo kodwa bakhokhiswa u-$ 0.99 kwento ngayinye ethengiswayo.
Ezinye izinzuzo zohlelo lwezobuchwepheshe zihlanganisa ikhono lokunikeza isipho sokuhlanganisa nokukhushulwa okukhethekile kanye nezindleko eziphansi zokuthumela kumaqembu athile ethize. Abathengisi bezobuchwepheshe nabo banokufinyelela kokubika kanye namathuluzi wokubala ngobuningi, kanye nekhono lokuthengisa imikhiqizo yabo kokubili e-United States naseCanada kusuka ku-akhawunti efanayo.
Izindleko Zokukwenza Ibhizinisi
Ngaphezu kwezibalo ezibalwe ngenhla, abathengisi base-Amazon bafaka ezinye izindleko njalo lapho into ithengiswa. Okokuqala futhi okuphambili ukuthumela izimali, ezingahluka kakhulu ngokususelwa kumthengisi uhlobo, isigaba somkhiqizo nendlela yokugcwaliseka.
Kubathengi Abaqeqeshiwe, amazinga wokuthumela ama-Amazon amasiko asetshenziselwa izincwadi, umculo, amavidiyo noma ama-DVD kumyalo ozinzile owenzayo lapho umthengisi enesibopho sokupakisha nokuthumela into ngayinye ethengiswayo. Ngabathengisi ngabanye, noma kunjalo, ama-Amazon amanani okuthunyelwa kwama-Amazon athengiswa ebhodini kungakhathaliseki ukuthi umkhiqizo wenzani.
Ngaso sonke isikhathi lapho umyalelo uthunyelwa khona uzothola isikweletu esilinganiselwe. Izinkokhelo zisekelwe kulezi zindleko kanye nendlela yokuthumela ekhethwe umthengi, futhi i-akhawunti yakho yomdayisi ibalwa ngenani eliphelele umthengi akhokhelwa ukuthumela. Uma izindleko zakho zokuthutha ziphela ziphelela ngaphezu kwekhredithi oyitholile, usubophezelekile ukuthumela into. Abathengisi abaningi bazokwenqabela lokhu umehluko ngokushintsha izindleko eziphelele zomkhiqizo uqobo.
Abathengisi bazo zonke amazinga nabo bakhokhela imali yokudlulisela ama-Amazon ekuthengiseni ngalunye, inani elibalwe ngokusekelwe kusigaba sento nangamanani, kanye nemali yokuvala eguquguqukayo yazo zonke izinto zezindaba.
Ama-Amazon Ukugcwaliseka Izindlela
Abathengisi be-Amazon bangakhetha phakathi kwezindlela ezimbili eziyingqayizivele nezihluke kakhulu zokugcwalisa, ngamunye ubeka ukuthi kanjani futhi kuphi imikhiqizo yabo ifakwe futhi ithunyelwa khona.
Ukuzigcwalisa
Ngendlela yokuzigcwalisa okukhulunywe ngaye ngenhla, upakisha futhi uthumele zonke izinto ezithengisayo ngokwakho, ukufaka ilebula eliphrintiwe futhi ufaka iresidi kokubili okufinyeleleka kudeshibhodi yakho yomthengisi futhi iqukethe lonke ulwazi olufanele. Kuye ngokuthi iyiphi inkonzo yokuthumela oyikhethile ukuyisebenzisa, le nqubo ifana kakhulu nokuthumela noma iyiphi enye iphakheji. Abanye abathengi, okufaka phakathi i-USPS ne-UPS, baze banikeze ithuba lokukhetha amaphakheji akho uma ungazizwa uthanda ukuya eposini noma endaweni yendawo.
Ukugcwaliseka kwe-Amazon (FBA)
Lokhu kusebenza ngokugcina imikhiqizo yakho emahhovisi e-Amazon kuze kube yilapho kuthengiswa khona, lapho iphakanyisiwe khona futhi ithunyelwa kumakhasimende. I-Amazon iphinde ilandele isevisi yamakhasimende kanye nokubuyiselwa kwemikhiqizo elandelayo ngemuva kweqiniso njengengxenye yohlelo lwe-FBA.
Ngaphandle kwezimo ezicacile zokuba nomunye umuntu upake futhi athumele izinto zakho, ukukhetha i-FBA kusho ukuthi ukuhlunga kwakho kulungele ukuthunyelwa kwamahhala kanye ne-Amazon Prime. Ukunikeza lezi zikhuthazo ngokuvamile kuvame ukukhulisa okukhulu ekudayiseni, ikakhulukazi uma kusetshenziselwa imikhiqizo enomncintiswano ophawulekayo kusuka kwabanye abathengisi. Ukuhlinzeka ngalezi zinsizakalo ezengeziwe kuphakamisa amathuba okuthi into yakho ibonakale ebhokisini lokuthenga elifunayo, eliboniswa ekhasini ngalinye lomkhiqizo oyinhloko futhi lapho iningi lama-Amazon athengiswa khona.
Yiqiniso, akukho okuhle lokhu okungahle kube mahhala. Imali yezindleko ze-Amazon ngomyalelo ngamunye ogcwalisekile kanye nesikhala sokugcinwa kwempahla ukugcina imikhiqizo yakho, usebenzisa isilinganiso sokulinganisa ngokusekelwe ukuthi kunesidingo esingakanani.
Abathengisi abaningi abakhulu futhi bakhetha ukusebenzisa ngokunenzuzo uhlelo lwe-Amazon Multi-Channel Ukugcwaliseka kohlelo, olusebenzisa isitoreji senkampani, ukupakisha kanye nokuthunyelwa kwezinsizakalo zemikhiqizo ethengiswa kwiwebhusayithi yabo ngabanye noma ngesinye isiteshi sokuthengisa ngaphandle kwe-Amazon.
Izigaba zomkhiqizo
Ngenxa yobuningi bayo, indawo yezimakethe ze-Amazon ihlehlisiwe ibe yizigaba eziningi ezihlukene ezivela emikhiqizweni yobuhle kuya emidlalweni yevidiyo. Eziningi zalezi zigaba zivulekile kubo bonke abathengisi, kanti ezinye zidinga ukuvunywa okuqondile.
Ukufaka isicelo semvume yokuthengisa esigabeni esinqunyelwe, kuqala udinge ukubhaliswa kuhlelo lwe-Professional Sellers. Okulandelayo, kuzomele uhambise ifomu lesicelo elizobuyekezwa yi-Amazon ngomthengisi ngamunye. Imikhombandlela eqondile ilandelwa kwezinye izigaba ezifana ne-Sports Collectibles and Jewelry, ukuqinisekisa ukuthi izindinganiso zenkampani zihlangene ngasinye.
Ezinye izinkomba ezicatshangelwayo ukuthi ngabe unayo noma unayo iwebhusayithi efaka imikhiqizo yakho, imali yakho elinganisiwe e-intanethi kanye nesimo sezinto ozithengisayo (okungukuthi, okusha noma okuvuselelwe kabusha). Ngokuvamile kuthatha cishe izinsuku ezintathu zebhizinisi ukuze ufunde noma ngabe uvunyiwe yini isigaba esithile noma cha.
Ngaphezu kwemikhakha yemikhiqizo ejwayelekile i-Amazon iphinde inikeze ikhono lokuthengisa amasevisi ochwepheshe, kufaka phakathi umkhiqizo womkhiqizo nokugcinwa kwezindlu, ngokusebenzisa iwebhusayithi yayo kanye nohlelo lokusebenza. Azikho izindleko zokuqala noma izimali zokubhaliselwe ezidingekayo ukwenza kanjalo, okuholela ekungenikeleni okuncane lapho ukhokha kuphela uma uthengisa. Kuzinsizakalo eziningi, ama-Amazon azothatha imali engu-20% kuze kufike ku-$ 1,000 no-15% kwanoma iyiphi into ngaphezu kwalowo mali.
Ngokungafani nezigaba ezivinjiwe okukhulunywe ngenhla, ama-Amazon ahlola ngokucophelela bonke abahlinzeki bezinsizakalo professional futhi aqedele amasheke asemuva ngaphambi kokuvunywa. Ngokwezindleko ezingapheli ezithintekayo noma ukuzinikela kwesikhathi okudingekayo, ukukhangisa amasevisi wakho kumsakazo womsebenzisi we-Amazon ngokuvamile kuyisimo sokunqoba kubo bonke abathintekayo.
Ukubhala Izinto Zakho
Ezingeni eliphakeme, kunezindlela ezimbili zokubala izinto ku-Amazon. Eyokuqala futhi elula ukuhlela imikhiqizo esevele i-Amazon.com, lapho kwenzeka khona kuphela ukuhlinzeka ngesimo, inombolo yezinto esitokisini nokuthi yiziphi izinketho zokuthumela ongathanda ukuzithengisa amakhasimende.
Owesibili ukuhlunga umkhiqizo okwamanje okwamanje ku-Amazon database, okudinga imininingwane ephawulekayo kuhlanganise nencazelo ephelele kanye nezinombolo ze-UPC / EAN ne-SKU.
Abadayisi ngabanye kufanele babhale izinto ngesikhathi esisodwa, kuyilapho labo ohlelweni lwezobuchwepheshe bengakwazi ukulayisha amaningi ngesikhathi esisodwa nge-Amazon yamathuluzi amaningi okufakwa ohlwini.
Ukuma Ngaphandle Kokuncintisana
Kungakhathaliseki ukuthi imikhiqizo noma izinsizakalo ozithengisayo, ukulalelisisa imininingwane nokunikeza ulwazi oluhle kwamakhasimende kungase kuhambe isikhathi eside uma kuziwa ekuthinteni umugqa wakho ophansi. Ngokulandela lezi ziqondiso eziyisisekelo, ungaqiniseka ukuthi isilinganiso sakho se-Amazon Seller sisezingeni lapho amakhasimende angakuthembela khona nokuthi imikhiqizo yakho inethuba elingcono lokuwina indawo ebhokisini lokuthenga elibalwe ngenhla.
- Izincazelo ezilungile : Qinisekisa ukuthi uhambisa ngokuqondile lokho ochaze esimweni esilindelekile. Ngokuvamile abathengisi bezinkampani zangaphandle bazothumela okuthile okungahambisani nezimfanelo ezitholakala ohlwini lwabo.
- Ukuthumela okwesikhashana: Uma uhamba ngendlela yokuzigcwalisa, qiniseka ukuthi uthumele izinto ngesikhathi esithembisiwe.
- Ukupakisha okucophelelayo: Qaphela emaphaketheni akho, kungakhathaliseki ukuthi into iyini.
- Isevisi yamakhasimende: Phendula imibuzo yomthengi ngokushesha futhi ngenhlonipho. Uma kukhona okungahambi kahle, ukwethembeka nobuhlobo kungasiza ukwenza ikhasimende elicasulayo lizwe kangcono.
Ukufunda Okuningi
Ngenkathi sesifake izinto eziyisisekelo kulesi sihloko, amathuluzi athengisa ama-Amazon anikeza izinto eziningi ezingabangela ukwanda kwevolumu yokuthengisa kanye nokuhlelwa kwemisebenzi okusetshenzisiwe uma kusetshenziswe kahle. Ukwenza umqondo wamathuluzi kanye nama-dashboards okubika okuthuthukisiwe ahambisana nawo, i-Amazon inikeza ikharikhulamu ehleliwe yamavidiyo okufundisa eyaziwa ndawonye njenge-Seller University.
Kukhona futhi umthengisi wakho we-Owner Owner, umeluleki we-virtual osiza ukuthuthukisa uhlu, kanye nomphakathi womdayisi osebenzayo.