01 ngo-08
Inzuzo yeNqubo Yomdwebo Wezithombe
Kukhona izinyathelo zenqubo yokudweba imidwebo ukulandela lokho kuzokusiza ukuba ufeze imiphumela emihle kakhulu. Esikhundleni sokungena kwi-design uma uthola iphrojekthi entsha, ungasindisa isikhathi namandla ngokuhlola kuqala isihloko nokuqonda kahle lokho iklayenti lakho elikudingayo.
Khona-ke, ungaqala ukuqedela okuqukethwe kwakho. Lokhu kuzoqala ngemidwebo elula nokucabangisisa, okulandelwa ukuvunywa okumbalwa ezinkambweni.
Uma uthatha indlela efanele ekusebenzeni kwakho kwemidwebo, wena namakhasimende akho uyojabula kakhulu nomkhiqizo wokugcina. Ake sihambe ngezinyathelo ngasinye kwinqubo yokuklama.
02 ngo-08
Hlanganisa Ulwazi
Ngaphambi kokuba uqale iphrojekthi, yebo, kudingeka ukwazi ukuthi iklayenti lakho lidinga yini. Ukuqoqa ulwazi oluningi ngangokunokwenzeka yisinyathelo sokuqala senqubo yokuklama imidwebo. Uma usuvakashela umsebenzi omusha, setha umhlangano bese ubuza uchungechunge lwemibuzo mayelana nobubanzi bomsebenzi .
Ngaphandle komkhiqizo oqondile amaklayenti akho adinga (isibonelo, logo noma iwebhusayithi), buza imibuzo efana nale:
- Ubani izilaleli?
- Uyini umlayezo?
- Zingaki amakhasi okuyi-piece?
- Yiziphi izilinganiso?
- Ingabe kukhona isabelomali esithile?
- Ingabe kukhona isikhathi sokugcina sokuqeda?
- Ingabe iklayenti ingahlinzeka ngezibonelo zemiklamo ayithandayo?
- Ingabe kukhona uphawu olukhona lwebhizinisi oludinga ukufaniswa?
Thatha amanothi anemininingwane, ongayibhekisela kuyo yonke inqubo yokuklama.
03 ngo-08
Dala i-Outline
Ukusebenzisa ulwazi oluqoqwe emhlanganweni wakho, uzokwazi ukuthuthukisa uhlaka lomqukethwe nomgomo wephrojekthi .
- Kuwebhusayithi, kubandakanya zonke izingxenye ezinkulu kanye nokuqukethwe komunye.
- Faka ubukhulu nobuchwepheshe bezinkampani zomsebenzi wokuphrinta noma wewebhu.
Nika lolu chungechunge kwiklayenti lakho bese ucela noma yikuphi ushintsho. Uma usufinyelele esivumelwaneni ngokuthi yini okuzobonakala ngayo futhi uthola imvume yemininingwane yephrojekthi, ungaqhubeka nesinyathelo esilandelayo.
Qaphela: Ngalesi sikhathi ukuthi uzobe unikezela isiphakamiso kumakhasimende wakho futhi. Lokhu kuzobandakanya izindleko kanye nesikhathi sesikhathi somsebenzi kanye nanoma iyiphi enye imininingwane yebhizinisi. Esikhundleni sokuxoxa ngalokhu lapha, sigxila kakhulu ekuphatheni kwiprojekthi.
04 ngo-08
Hlunga Ubuhlakani Bakho!
Umklamo kufanele ube ngukudala! Ngaphambi kokuba uqhubeke nomklamo uqobo (ungakhathazeki, lokho okulandelayo) kuthathe isikhathi sokucabanga ngezixazululo zokudala zephrojekthi.
Ungasebenzisa izibonelo zabaklayenti zomsebenzi oyintandokazi njengemihlahlandlela yalokho abathandayo futhi abangakuthandi, kodwa umgomo wakho kufanele ube nokuthile okusha nokuhlukile okuzohlukanisa nabo bonke abanye (ngaphandle uma bezibuza ngokuqondile ukuba bavumelane in).
Izindlela zokuthola ama-juice wokudala ahlanganisa:
- Ukuziqhenya: Hlanganisa neqembu bese uphonsa noma yimiphi imibono.
- Vakashela i-museum: Thola okuphefumulelwe.
- Funda incwadi: Okuthile okuncane njengombala noma ukuma kwincwadi yokuklanywa kwemifanekiso kungafaka umqondo wangempela ngokuphelele.
- Thatha ukuhamba: Ngezinye izikhathi kungcono ukuphuma ngaphandle futhi ubukele umhlaba ngoba awukwazi ukuthi yini ezokwenza ucabange.
- Dweba: Ngisho noma awuyena "umculi," yenza enye imibono ekhasini.
Uma unemiqondo ethile yephrojekthi, yisikhathi sokuqala ukudala isakhiwo esihleliwe.
05 ka-08
Ama-Sketches nama-wireframes
Ngaphambi kokuthuthela ohlelweni lwesofthiwe njenge-Illustrator noma i-InDesign, kuyasiza ukudala imidwebo embalwa elula yesakhiwo socezu. Ungabonisa iklayenti lakho imibono eyisisekelo ngaphandle kokuchitha isikhathi esiningi kudizayini.
Thola ukuthi uhamba ngendlela efanele ngokunikeza imidwebo esheshayo yezimpawu ze-logo, imidwebo yemigqa yezakhiwo ezibonisa ukuthi izakhi zizofakwa kuphi ekhasini, noma ngisho ne-version esheshayo eyenziwe ngezandla ze-design package. Ngokwakheka kwewebhu, amafremu amafrimu ayindlela enhle yokuqala ngezingxenye zakho zekhasi
06 ka-08
Yakha izinguquko eziningi
Njengoba manje usuwenzile ucwaningo lwakho, uqedile okuqukethwe kwakho, futhi uthola imvume kwezinye izithonjana, ungaqhubeka nezigaba zokuklama zangempela.
Ngenkathi ungqongqoza ukuklama kokugcina kwesibhamu esisodwa, ngokuvamile umqondo omuhle ukwethula iklayenti lakho okungenani izinguqulo ezimbili zomklamo. Lokhu kubanika ezinye izinketho futhi kukuvumela ukuba uhlanganise izakhi zabo ezizithandayo kusuka ngamunye.
Ngokuvamile, ungavuma ukuthi zingaki izinguqulo eziyingqayizivele ezifakiwe emsebenzini uma ubhala futhi uxoxisana nesiphakamiso sakho. Izinketho eziningi kakhulu zizoholela emsebenzini ongadingekile futhi zingase ziphazamise iklayenti, okungase kukukhathaze ekugcineni. Kungcono ukuyikhawulela kumiklamo emibili noma emithathu eyingqayizivele.
Ithiphu: Qinisekisa ukuthi ugcine izinguqulo noma imibono oyikhethayo ONGAKHONA ukwethula ngesikhathi (kuhlanganise nalabo ongase ungathandi ngisho). Awusoze wazi ukuthi bazofika nini futhi umqondo ungase ube usizo ezinhlelweni ezizayo.
07 ngo-08
Izibuyekezo
Qiniseka ukuthi uvumele iklayenti lakho ukuthi ukhuthaze "ukuxuba nokulinganisa" imiklamo oyihlinzekayo. Bangase bathande umbala wesizinda kumklamo owodwa kanye nokukhetha kwefonti kwenye.
Kusuka kuziphakamiso zabo, ungabonisa uhlangothi lwesibili lokwakha. Ungesabi ukunikeza umbono wakho ngalokho okubukeka kahle. Ngempela, ungumklami!
Ngemuva kwalesi nxazonke sesibili, akuyona into engavamile ukuba nezinguquko eziningi zombili ngaphambi kokufinyelela ukuklanywa kokugcina.
08 ngo-08
Namathela ezinyathelweni
Uma ulandela lezi zinyathelo, qiniseka ukuthi uqedela ngamunye ngaphambi kokuthuthela kokulandelayo.
Uma uqhuba ucwaningo oluqinile, uyazi ukuthi ungakha uhlaka olunembile. Ngenhlawulo enembile, unolwazi oludingekayo ukuze udwebe imibono ethile. Ngokuvunywa kwale mibono, ungakwazi ukuqhubeka ukudala umklamo wangempela, obuye wabuyekezwa, uzoba ucezu lwakho lokugcina.
Kungcono kakhulu kunokuthola iklayenti ukuthi "Uphi I-Logo?" emva kokuba umsebenzi usuvele usuyenziwe!