Amathiphu alula okuthuthukisa i-SEO yakho
Injini yokusesha ye-Google isebenzisa izindlela ezihlukahlukene ukuthola ukuthi yimaphi amakhasi aboniswa kuqala emiphumeleni. Inkomfa yabo eqondile iyimfihlakalo, kodwa kukhona njalo izinto ezimbalwa ongazenza ukuze uthuthukise isikhundla sakho kwimiphumela yokusesha ye-Google. Igama le-Search Engine Optimization noma i- SEO .
Azikho iziqinisekiso futhi azikho izinhlelo ezisheshayo. Uma othile ekuthembisa imiphumela esheshayo, kungenzeka ukuthi uyisihluku. Kungakhathaliseki ukuthi wenzani, qiniseka ukuthi wenza isayithi ofuna ukuyivakashela futhi ubhale ngendlela abantu abafuna ukuyifunda ngayo . Uma udlala uhlelo, ngokuhamba kwesikhathi i-Google izoyihlola futhi ishintshe ifomula yabo. Uzophela ekunciphiseni emiphumeleni yokusesha bese uzibuza ukuthi kungani.
I-Google Rank Ithimba # 1 - Amagama angamagama angukhiye (akapha Ikhasi Lakho Isihloko)
Ibinzana legama elingukhiye amagama owucabanga ukuthi kungenzeka ukuthi omunye umuntu angene kwinjini yokusesha ukuze athole okuqukethwe kwakho - ngokuyinhloko ukuthi ucabanga ukuthi isihloko sekhasi lakho kuzoba yini ngokuya ku-Google. Ungabeka amandla amaningi emibintweni yegama eliyinhloko wedwa futhi uthuthukise indawo yakho yesayithi. Inkulumo yakho yegama elingukhiye kufanele ibonakale endaweni ethile kokuqukethwe kwakho, mhlawumbe kusigaba sokuqala noma ngaphezulu. "Lesi sihloko mayelana ne-X, Y, noma i-Z." Ungadluli, futhi ungenzi kubonakale kungokwemvelo. Uma kubonakala sengathi ugaxekile, kungenzeka ukuthi.
Futhi, iphuzu lapha lizokukhuluma njengomuntu futhi sebenzisa nje amagama abantu abangase basebenzise lapho befuna ikhasi mayelana nesihloko sakho. Ukutshela abantu ukuthi bazokufunda kuyasiza. Ukwenza isaladi yegama ukugoqa emigqeni yegama elingukhiye akunjalo.
Uma ngabe ufuna isayithi lakho, yiliphi igama eliyinhloko elingayifaka ku-Google ekhasini ngalinye? Ungabheka amawijethi amakhulu kakhulu? Ungabheka ukupheka ngamawijethi? Zama ukusesha i-Google yale nkulumo. Uthole imiphumela eminingi? Ingabe okuqukethwe okwakulindele ukuthola? Kungaba usizo ukuthola umbono ohlukile. Buza omunye ukuthi afunde ikhasi lakho futhi asho ukuthi yini acabanga ukuthi inkulumo yakho yegama elingukhiye ingaba. Ungahlola futhi Amathrendi we-Google ukubona ukuthi inkulumo eyodwa iqala ukuthandwa.
Zama ukubamba isihloko esisodwa esiyinhloko ekhasini ngalinye. Lokho akusho ukuthi kufanele ubhale umbhalo oqoshiwe noma usebenzise imishwana engavamile ukuze ugcine isihloko sakho sincane. Isihloko sakho singaba sisaka. Vele ungafaki iqoqo lokuqukethwe okungahleliwe nokungahlangani ndawonye. Sula ukubhala kokubili kulula ukusesha nokulula ukufunda. Ungesabi ukuba yisikhathi eside futhi ulandelele ngale ndaba, uma nje uqala ngemibono emikhulu kuqala bese ungena okhula uqhubeke phansi kwekhasi. Ngo-journalism, babiza lokhu ngokuthi "isitayela esiphendukekile" isitayela.
I-Google Rank Ithiphu # 2 - Ubuningi begama elingukhiye
Enye yezinto i-Google ezibukekayo lapho ikhathalela amakhasi kungukubaluleka kokusetshenziswa kwegama elingukhiye. Ngamanye amazwi, kungakanani igama elingukhiye elivela khona. Sebenzisa ukuphinda kwemvelo. Ungazami ukukhohlisa injini yokusesha ngokuphinda igama elifanayo ngokuphindaphindiwe noma ukwenza umbhalo "ongabonakali." Akusebenzi. Eqinisweni, ezinye zalezi zimo zenza ngisho newebhu yakho ivaliwe .
Nikeza isigaba esivulekile sokuvula esisho ukuthi yiliphi ikhasi lakho empeleni. Lokhu kungumkhuba omuhle nje, kodwa kungasiza izinjini zokusesha ukuthola ikhasi lakho, futhi.
I-Google Rank Ithiphu # 3 Yisho Amakhasi Akho
Nika amakhasi akho igama elichazayo nge
imfanelo. Lokhu kubalulekile. I-Google ivame ukubonisa imiphumela yosesho njengesixhumanisi usebenzisa isihloko sekhasi leWebhu, ngakho-ke bhala njengoba ufuna ukuthi lifundwe. Isixhumanisi esibizwa ngokuthi 'asikho isihloko' asikhenxisi, futhi akekho ozochofoza kuso. Uma kufanelekile, sebenzisa ibinzana legama elingukhiye lekhasi esihlokweni. Uma isihloko sakho sibheka ngamapenguin, isihloko sakho kufanele sibe nama-penguin kuwo, akunjalo?
I-Google Rank Ithiphu # 4 Qaphela Ukuxhumana
Esinye sezici ezinkulu kakhulu i-Google ezibukeka yi-hyperlink. I-Google ibheka kokubili izixhumanisi ukuya nakuwebhusayithi yakho.
I-Google ibheka amagama owasebenzisayo kuzixhumanisi ukusiza ukunquma okuqukethwe kwekhasi lakho. Sebenzisa izixhumanisi ngaphakathi kwamakhasi ewebhu njengendlela yokugcizelela amagama angukhiye. Kunokuba uthi, "chofoza lapha ukuze ufunde kabanzi nge-SEO" kufanele uthi: Funda kabanzi mayelana ne-SEO (Search Engine Optimization).
Izixhumanisi ezivela kwamanye amawebhusayithi kuya kuwebhusayithi yakho zisetshenziselwa ukunquma i- PageRank .
Ungathuthukisa i-PageRank yakho ngokushintshanisa izixhumanisi zombhalo namanye amawebhusayithi afanelekile. Ukuxhuma kwiwebhusayithi yakho kulungile. Yiba isakhamuzi esihle futhi uxhumane nezinye izindawo ngaphandle kwewebhusayithi yakho - kodwa uma kufanelekile. Ukuhwebelana kwebhansela akuphumelelanga, futhi amakhasi afuna ukukukhokhisa ngale nsizakalo ngokuvamile ayaziwa ngokuthi abagaxekile abangalimaza isikhundla sakho.
Kukhona ingxabano mayelana nokuthi zingaki izixhumanisi okufanele ube nazo ekhasini ngalinye. Lokhu kungenye yale mithetho okungenzeka ikulume uma uyihlukumeza, ngakho-ke ukhiye, futhi, kufanele ube usizo nangokwemvelo ngesilinganiso nokulingana kwezixhumanisi ozinikezayo. Izikripthi ezixhumanisa okuqukethwe kwakho kwamanye amakhasi noma izikhangiso ngaphakathi kwesayithi lakho zingagcina zilimaza isayithi lakho ngokuhamba kwesikhathi.
I-Google Rank Ithiphu # # Ukuxhumana Kwentlalo
Izingosi zokuxhumana nabantu zingaba yindlela enhle yokuthuthukisa isayithi, kodwa akucaci ukuthi kuzothinta kanjani isikhundla sakho ngokuqondile. Lokho kusho ukuthi ungathola ukuthi ukuhamba kwakho okuningi kuvela kumanethiwekhi omphakathi, ngakho-ke qiniseka ukuthi wenze okuqukethwe kwakho "kube nomphakathi." Engeza izithombe bese unikeza izihloko zakho ezibandakanya okuqukethwe.
I-Google Rank Ithiphu # 6 Yenza usesho Lakho Lemifanekiso Ngomusa
Nika izimfanelo zakho zezithombe. Akugcini nje ukwenza iwebhusayithi yakho ifinyeleleke kalula kubantu abangaboni kahle, futhi ikunikeze elinye ithuba lokubeka amagama akho angukhiye afanele lapho iGoogle ibona khona. Vele ungafaki amagama angukhiye engekho.
I-Google Rank Ithiphu # 7 Yenza Iwebhusayithi Yomakhalekhukhwini Ngomusa
Inombolo ekhulayo yabantu isebenzisa amafoni abo ukucinga okuqukethwe. Ufuna ukwenza okuqukethwe kwakho kusebenzisekayo ngomakhalekhukhwini ukuze uthole isipiliyoni esihle somsebenzisi, kodwa futhi ufuna ukukwenza ngenxa yokusesha. Akukho ukuqagela kulolu. I-Google ibonise ukuthi ukuhambisana nomakhalekhukhwini kuyisignali yesilinganiso se-Google. Landela amanye amathiphu kusuka ku-Google ekusekeni isayithi lakho leselula.
I-Google Rank Ithiphu # 8 Ukuhleleka Okuhle Kuyi-Design Evelele
Ekugcineni, amakhasi aqinile, ahlelwe kahle amakhasi i-Google athambekela ekubaleni ngaphezulu. Futhi namakhasi athambekele ekuthandeni kakhulu, okusho ukuthi iGoogle izobabeka phambili nakakhulu. Gcina umklamo omuhle engqondweni njengoba uhamba, futhi okuningi kwe-SEO kuzodala ngokwakho.