Indlela Yokuchitha I-Google Rank Yakho

01 kwezingu-12

Ungabi yindlela: Izindlela ezingu-10 zokuthola isayithi lakho livinjelwe kusuka ku-Google

Via Getty Izithombe Ngu: Darren Rogers Collection: Isikhathi

Ungathandi ukutholakala ku-Google? Nazi izindlela ezimbalwa zokunciphisa isimo sakho futhi uthole imiphumela engcono kakhulu yokucinga injini. Lezi ezinye zezinto ezimbi kunazo zonke ezingcolile, futhi zinganciphisa izinga lakho le- Google noma zivele zivinjelwe emiphumeleni yosesho ngokuphelele.

Ukuthola ukubukwa kwekhasi kunoma yiliphi izindleko akuyona isu elihle. Ayikaze isebenze ngokuhamba kwesikhathi, ngisho noma ingasebenza isikhashana. Qaphela noma iyiphi inkampani encoma ukuthi usebenzise noma iyiphi yalezi zindlela. UJC Penny usanda kufunda lesi sifundo. I- Black Hat yabo INDLELA ye-SEO yokukhokha izixhumanisi esebenze kahle kakhulu kwaze kwaba yilapho ummeli weNew York Times evula lolu hlelo.

02 kwezingu-12

Ukugqoka

Dave no-Les Jacobs / Getty Images

Ungakwazi ukuklama iwebhusayithi yakho ukuba ibhaliswe ngokucophelela yi-Google, futhi ungacacisa ukuthi yiziphi izingosi okufanele zigcinwe noma zinganakwa yi-Googlebots. Ukuklama isayithi lakho ukuze izinjini zibone into eyodwa futhi izivakashi zibona okuqukethwe okuhlukile ngokuphelele kuthiwa i- cloaking . Lokhu kungenziwa ngokuqondisa noma ngokuhlelwa, futhi kuqinisekiswe ukuthi i-verboten.

Akekho othanda ukukhohliswa ngale ndlela. Uma befuna iwebhusayithi ngokubopha, bayothathwa kakhulu ukuze baqede kwiwebhusayithi mayelana namahhashi. Noma izikhangiso. Ake sibhekane nakho, isayithi eliqondisiwe alikho lutho olumnandi. Ngaphandle kwalokho, wonke umuntu uzothola

Ukuvala iwebhusayithi yakho kuyindlela ephumelelayo yokuzivimbela ngokwakho ku-Google.

03 ka-12

Okuphindaphindiwe Okuqukethwe

I-Newton Daly / i-Getty Images

Amasayithi ogaxekile ngezinye izikhathi azama ukuqoqa ukubukwa kwekhasi ngokuphinda okuqukethwe okufanayo emakhasini amaningi. Lokhu akufani nokusebenzisa izinhloko noma izinyawo emakhasini akho okuqukethwe okufanayo. Sikhuluma ngokuphinda ukukopisha komzimba ofanayo noma ukusebenzisa ukuhluka okuncane kakhulu esihlokweni esifanayo.

Ungakopishi futhi unamathele amanani amaningi wombhalo kusuka kumakhasi akho, futhi ngokuqinisekile awuphuli copyright ngokukopisha okuqukethwe kusuka kwenye indawo. I-Google iye yaziwa ngokuvinjelwa amasayithi aphindaphindiwe okuqukethwe noma okungenani aphule isimo sabo emiphumeleni yokusesha.

Lokhu kungabangela izinkinga ngezikhathi ezithile, ngoba ezinye izingosi ze-spamming zingase ziphindwe ngokuqukethwe kwakho . Uma uthola othile ophula i-copyright yakho ngale ndlela, ungavumela i-Google ukuthi yazi.

04 kwangu-12

I-Robot Bhala Umbhalo Wakho

Westend61 / Getty Izithombe

Kungumqondo omubi wokuphindaphinda okuqukethwe, futhi umqondo obi kakhulu ukuthola umshini wokubhala okuqukethwe kwakho kuwe. Kunezinhlelo eziphuma lapha eziveza izinto ezivela kwamanye amasayithi noma ziphindaphinda okuqukethwe okufanayo kodwa zenze izinguquko ezimbalwa lapha nakhona. Uma i-Google ikuthatha, futhi inhle kakhulu ekubambeni lokhu, ungabanga ukubukwa kwekhasi lakho ngaphandle.

Bhala okuqukethwe kwakho. Lokho kulula njengoba kuthola. Ungathengi " amasayithi weWebs AdSense " ngokushesha . Uma lolu hlobo lwamawebhusayithi oxhumana nabo osheshayo lwenza imali eningi kakhulu ngaphandle komthengisi, bebengayikuthengisa. Babezokwenza nje.

05 ka-12

Engeza Amagama angukhiye angayifani nokuqukethwe kwakho

I-CSA Izithombe / I-Archive / Getty Izithombe

Amagama angukhiye we-Meta awawubalulekile ku-Google. Noma kunjalo, uma ubeka amagama angukhiye , yenza uhlu lwamagama angukhiye ahlobene ngokuqondile nesayithi lakho, futhi ungaphindi igama elifanayo eliyisihluthulelo izikhathi eziningi. Ukugaxeka amagama angukhiye ngokufaka kuhlu wonke amagama kusichazamazwi kuyindlela enhle yokwenza isimo sakho senyuke ku-Google.

Ngokufanayo, ungasebenzisi amagama amabizo wemikhiqizo eyenziwa ngabincintisana bakho njengamagama angukhiye. Okungcono kakhulu ukuthi ungumsebenzisi omubi, nakakhulu kungakuthola ukuphikiswa yizo zincintisana.

06 kwezingu-12

Xhumanisa Ukuhwebelana Nezakhamuzi Ezimbi

Yenpitsu Nemoto / Getty Izithombe

Ukuhlanganisa ngokuvamile kungakwenzela umakhelwane omuhle nesakhamuzi esihle se-intanethi. Noma kunjalo, ngenxa yokuthi othile uxhumanisa kuwe akukuphoqeleli ukuba uxhumanise kubo. Ngezinye izikhathi uthola ukwahlulelwa ngekhwalithi yabangane ogcina. I-Google ibiza amasayithi okugaxeka amakhelwane amabi, futhi ukuxhuma kubo kungancipha ikhasi lakho le- PageRank .

Xhumanisa izinhlelo zokushintshanisa, ukufakwa kwesixhumanisi esikhokhelwayo, nezinye izinhlelo zokusebenzisa i-PageRank zimbi kakhulu izono. Ungase uhambe nayo okwesikhashana, kodwa ekugcineni, i-Google izobamba kuhlelo, futhi imiphumela yakho yosesho izokwehla njengehange. Lokhu yilokho okwenzekile esenzakalweni sikaJC Penny. I-SEO eqinile abaqashile (futhi kamuva yaxoshwa) yakha iwebhu yokufakelwa kwezixhumanisi kumawebhusayithi angahlobene.

07 kwangu-12

Umbhalo Ofihliwe

pchyburrs / Getty Izithombe

Ungazami ukufihla amagama angukhiye ngokwenza umbala wangemuva ufanane nombala wefonti - owaziwa nangokuthi i- fontmatching . Lesi yisiqhinga esikoleni esidala, futhi asizange sisebenze iminyaka eminingi. I-Google nezinye izinjini zokusesha ziyinkimbinkimbi ekubambeni lokhu, futhi zizohlehlisa phansi noma yiziphi izingosi ezicasulayo kwi index yabo yokusesha . Lokhu kubuyela ekubuseni kwethu kwangaphambili mayelana nokwenza okuqukethwe okunikeza izinjini kanye nokuhlangenwe nakho okuhluke kakhulu kwabantu.

Ngokufanayo, bukela indlela encane owenza ngayo umbhalo. Ngokungafani kokugxilwa kwegama elingukhiye, abanye abantu bazama ukubeka umbhalo wezinhlamvu ezincane ngezansi kwekhasi. Akusebenzi. Kwenza nje iwebhusayithi yakho ibonakale njengogaxekile.

08 kwabangu-12

Ukumakwa kwesihloko

nicolecioe / Getty Izithombe

Lokhu kungenye indlela kusukela emuva ezinsukwini zasendulo lapho ama-dinosaurs ahamba ngewebhu. Indlela endala abantu ababeyisebenzisa ukufaka isitaki ngokusebenzisa amathegi angeziwe ukuze bazame futhi engeza amanye amagama angukhiye ensimini ebaluleke kakhulu. Indlela entsha abantu abazama ukuyenza lokhu ngokufaka iziqu ngokufaka amahlumela nokufaka imishwana ebalulekile "Ukupheka kwe-Pie Crust - I-Cherry Pies - I-Apple Pies - I-Peach Pies."

Lolu hlobo lwesistimu yokubhala luphakanyiswa kakhulu yi-SEO ngesikhathi esisodwa. Zisebenzise ngalezi zinsuku, futhi cishe izokwehlisa usesho lwakho lwe-injini yokusesha.

Kungcono ukucabanga ngesihloko esihlakaniphile sabelana ngemidiya yomphakathi kunokuba uyisebenzise njengendlela yokufaka amagama angukhiye engeziwe. Bhala izihloko zakho ukuze abantu bafunde, hhayi izinjini.

09 kwangu-12

Sabalalisa ama-virus, iTrojans, noma enye i-Badware

artpartner-images / Getty Izithombe

Uma ngabe isayithi lakho lihambisa igciwane, iTrojan, noma enye i-badware, i-Google izokukhipha ohlwini lwazo zomphakathi. Lokhu kufanele kube yi-no-brainer.

Hlola kabili isofthiwe ovumelana nayo ukusabalalisa ukuqinisekisa ukuthi akuyona eyingozi futhi iseva yakho iphephile ukuze abaduni banganqunyiwe ukuphanga isayithi lakho leWebhu bese besakaza isofthiwe enonya kuwe.

Uma uke wahlushwa futhi uhlanza isayithi lakho, ungaxhumana ne-Google ukuze ubazise ukuthi ulungiselele inkinga.

10 kwangu-12

Amakhasi eDoorway

UMark Lewis / Getty Images

Amakhasi e-Doorway noma amakhasi e- Gateway amakhasi alungiselelwe isikhathi esisodwa esiyinhloko kodwa aklanyelwe ukuba kube izindlela zokukuholela kokuqukethwe okuhlukile. Isibonelo, i-"blueberryberry," "sitrobheli," nezindlela "ze-orange" zingase zakhiwe zonke ukuze uhambe uye "ku-punch fruit".

Amakhasi eDorway ngokuvamile ayencane kakhulu endleleni yokuqukethwe yangempela futhi ngokuvamile agqoka noma aqondise kabusha abasebenzisi kwiWebhusayithi ehlosiwe. Kuyinto ngempela ukuhluka kwezinkinga zokuqukethwe okuphindaphindiwe.

Qaphela izinhlelo zokubambisana, ngoba ezinye zazo zingahle zibukeke njengamakhasi eminyango ku-Google. Ngezinye izikhathi izitolo nezinye izingosi zingangena ezinkingeni ngalokhu, ngakho kubalulekile ukusebenza namathuluzi we-Google Webmaster ukuqinisekisa ukuthi uhlele isayithi lakho ngendlela enengqondo kokubili kubasebenzisi naku-Google nezinye izinjini zokusesha .

11 kwangu-12

Imibuzo Ezenzakalelayo

Ryan Etter / Getty Izithombe

I-Google ayibongi ama-robot abhala okuqukethwe kwakho, futhi ayakwazisa kakhulu ama-robot ahlola isimo sakho. Imibuzo ye-Google ezenzakalelayo nokuthumela okuzenzakalelayo ukuhanjiswa kokubili ngokumelene nemigomo yesevisi yakwa-Google, futhi bobabili bangathola isayithi lakho livinjelwe. Bahlanganisa i-computing resources kuwo wonke umuntu.

12 kwangu-12

Ngakho Ngokuyinhloko, Ungabi Yi-Jerk

charlie schuck / Getty Izithombe

Ungabi yi-jerk. Lungiselela isayithi lakho le-Google ngokudala indawo ecacile, ehleliwe ebhalelwe abantu esikhundleni semishini. Hlanganisa ithrafikhi ngokubhala okuqukethwe kokuqukethwe kwangempela. Ungazami ukukhohlisa abantu noma ukuthatha indlela enobucayi.