Ukubhuloga kwebhizinisi kungasiza izinkampani ngezindlela eziningi ezifana nokwandisa ithrafikhi yosesho lwe-Google kwiwebsite yenkampani, ukwakha ubudlelwane nabathengi, ukuqwashisa ngezimpawu zomkhiqizo nokushayela ukukhangisa ngezwi. Inkinga yezinkampani eziningi ukuthi azi ukuthi yini ebhaliwe mayelana namabhulogi abo ebhizinisi. Abafuni ukucasula abathengi ngokushicilela okuqukethwe kwebhulogi yokuzikhangisa noma ukwenza amaphutha ebhulogi ebhizinisi .
Ukukusiza ukuthi ubhale okuqukethwe kwebhulogi ezithakazelisayo, ewusizo futhi enenjongo abantu abafuna ngempela ukuyifunda, okulandelayo kukhona izihloko zeposi zebhizinisi ezingu-50 ukuze uthole ukucabanga kwakho kokudala.
Izindaba zeNkampani
Izindaba zenkampani zingathandeka kubathengi, izintatheli, abalingani abangase babhizinisi, abathengisi, nokuningi. Khumbula, ibhulogi lebhizinisi lakho aliyona indawo yokuphinda ushicilele ukukhishwa kwezindaba. Kodwa-ke, ungakwazi ukuphindaphinda okuqukethwe njengokufana nokushicilelwa kwezingcingo bese ubayisa ekuthunyelwe okubaluleke kakhulu kwebhulogi. Ezinye izihloko zezindaba zebhizinisi zamabhulogi wezindaba zifaka:
- Ukuqinisekisa abatshalizimali
- Iqala inkampani entsha noma ukwahlukana
- Ukwandiswa kwebhizinisi kusifunda noma ezweni elisha
- Ukuvula ihhovisi elisha noma ukwandisa
- Ukusebenzisana okusha okusha
- Izinkampani ezibalulekile ezifana nekhasimende le-1,000th ezikhonjwe
- Izinkathi zeminyaka ezinjenge-25-year anniversary
- Abaphathi abasha noma abasebenzi abaqashiwe ukuqasha noma ukuthunyelwa
- Imiklomelo eyinqobe nokunye ukuqashelwa
- Izimemezelo zokubandakanya izisebenzi eziphezulu nezokuqala
Ukuthengisa
Landela umbuso we-80-20 wokumaketha futhi uqinisekise ukuthi okungaphezulu kuka-20% okuqukethwe okushicilela kubhulogi lakho lebhizinisi kukuzikhangisa. Ama-80% kufanele abe okuwusizo, okubalulekile, nokungaxhunyiwe okukhangayo. Nanka eminye imibono yezindaba zokuthumela ibhulogi zebhuku okungenzeka ukuthi abathengi bafuna ukufunda:
- Sales kanye izaphulelo
- Ukukhushulwa kweholide
- Imivuzo kanye nezinhlelo zokuthembeka
- Izinhlelo zokudluliselwa
- Ukuqaliswa komkhiqizo noma isevisi
- Imincintiswano
- Ukugunyazwa kobuhle
- Amasampula wamahhala nokuhlolwa
- Imibukiso yomkhiqizo kanye nezifundo
- Amawebhusayithi amasha nama profay media media
- Izimemezelo zemiboniso yezohwebo kanye nemicimbi lapho ibhizinisi lizoba khona
- Izindaba zekhasimende
Izizathu Zomphakathi
Umthwalo Wezenhlalakahle Wezenhlalakahle (CSR) uyinto ebaluleke kakhulu ezinkampanini ezinkulu kulezi zinsuku, futhi kufanele kubalulekile ezinkampanini zobukhulu bonke. Kungenxa yokuthi ucwaningo lubonisa ukuthi abathengi balindele ukuthi amabhizinisi atshale izimali ekusizeni izimbangela zezenhlalakahle, ezomnotho nezemvelo. Ukulandela ezinye zezihloko ze-CSR ongazibhalela kubhulogi lebhizinisi lakho:
- Imizamo ye-Eco-friendly ngaphakathi kwenkampani yakho njengehhovisi lokuvuselela kabusha, ukuxhumana nge-telecommuting, njalonjalo
- Ukubandakanya ngezibonelelo kanye nezimbangela
- Ukuxhaswa kwezibonelelo
- Imizamo yokuzikhandla yomsebenzi
- Iminikelo yokusiza
- Inkampani pro bono umsebenzi
- Izingxoxo kanye nezindaba
Ucwaningo, Amathrendi, Ukubikezela
Abantu abaningi bangase babe nesithakazelo emiphumeleni yocwaningo kanye nokuhlaziywa komkhuba nokubikezela okuhlobene nembonini yakho, ikakhulukazi uma okuthunyelwe kwebhulogi kubhalwe ngalezi zihloko kubhalwe ngabanye ngaphakathi kwenkampani yakho abanolwazi kakhulu kulezi zihloko. Nazi ezinye izinhlobo zocwaningo, izitayela, nokubikezela izihloko zokuthunyelwe kwebhulogi ongayishicilela kubhulogi lebhizinisi lakho:
- Ucwaningo lweMakethe olwenziwa yinkampani yakho
- Ucwaningo lweMakethe olwenziwa ngabancintisana
- Ucwaningo lweMakethe mayelana nebhizinisi lakho noma imboni
- Ucwaningo lwemakethe mayelana nezinye izimboni ezithinta ngqo noma ngokungathanga ngqo imboni yakho, ibhizinisi nabathengi
- Amathrendi afinta imboni yakho, ibhizinisi, imikhiqizo, nezinsizakalo
- Ukubikezela embonini yakho
Ukuhola Nezemfundo Nokucabanga
Yakha ibhulogi lebhizinisi lakho njengendawo yokuthola ulwazi oluthembekile, ulwazi olumayelana nezihloko ezihlobene nebhizinisi lakho kanye nembonini ngokushicilela okuthunyelwe kwezemfundo kanye nokuhlaziya kokuhlela kanye nokucabangela ubuholi bokuthunyelwe okufundisayo, okugunyazayo, nokucabangela ukucabanga. Nazi ezinye izibonelo zezifundo zokufundisa eziphezulu nezokucabanga ezibhalwe kubhulogi lebhizinisi lakho:
- Indlela-ukuthumela okuchaza ukuthi ungayisebenzisa kanjani imikhiqizo yakho kokubili izindlela ezijwayelekile nezokudala
- Amathiphu awusizo, amacebo, njalonjalo angasiza abasebenzisi ukuthi basebenzise kangcono imikhiqizo namasevisi wakho
- Izixwayiso eziwusizo ezihlobene nebhizinisi lakho noma imboni
- Izimemezelo mayelana nokuqukethwe kwakho kwezemfundo nemicimbi efana ne-ebooks, amaphepha amhlophe, ama-webinars, izincwadi zamaphephandaba, njalonjalo
- Ukuqoqwa kwemicimbi yezemfundo nokufundisa okungasiza amakhasimende akho
- Izimpendulo zemibuzo yenkonzo yamakhasimende evamile
Imithetho Nemigomo
Ukuxoxa ngezindaba zomthetho kubhulogi yebhizinisi njalo kuyisimo esibucayi. Lapho ungabaza, hlola nommeli wakho ukuqinisekisa ukuthi kuyamukeleka ukushicilela okuqukethwe okuhlobene nezindaba zomthetho kubhulogi yakho. Izihloko zokuthunyelwe zebhizinisi zebhizinisi ezijwayelekile ezihlobene nemithetho nemithethonqubo zihlanganisa:
- Imithetho nemithetho emisha echaphazela ibhizinisi lakho
- Ukushintsha imithetho nemithetho ethinta ibhizinisi lakho
- Imizamo yakho yokwamukela inkampani
- Ulwazi mayelana namacala okufaka icala owenzile
- Izimpendulo ezibhekene nezigwegwe ezifakwe enkampanini yakho
Ukuphathwa Kwezimpawu
Ingxenye enkulu yokukhangisa kwezokuxhumana komphakathi ilawula idumela lakho le-intanethi ngokulalela nokulandela lokho abanye abantu abakushoyo mayelana nenkampani yakho, imikhiqizo yakho nemikhiqizo yakho. Ibhulogi lebhizinisi lakho liyindawo enhle yokuphendula ulwazi olungalungile olushicilelwe ku-intanethi. Okulandelayo kukhona ukusikisela kokusebenzisa okuthunyelwe kwebhulogi njengethuluzi lokuvikela nokulungisa idumela lakho le-intanethi:
- Ukulungisa imininingwane engekho mayelana nenkampani yakho, imikhiqizo, imikhiqizo noma amasevisi
- Ukuphikisa izimangalo zamanga
- Ukuphendula imibuzo ngolwazi olunembile ukuthi abathengi bangancika kunengozi ukuthi bavumele ukuthola ulwazi olungalungile kwenye indawo
- Ukubonga abantu ngokusho izinto ezinhle mayelana nenkampani yakho