Ikhasi le-interview lingadonsela futhi lilungiselele izivakashi ze-podcast yakho
Ingabe uyi-podcaster ovuma izikhulumi zezivakashi njalo? Ingabe ukuthola kunzima ukuthola izivakashi futhi uzilungiselele okuhlangenwe nakho? Khona-ke udinga ukuqala ukucabanga ngomthombo ongenakwenzeka ongakhanga futhi ulungiselele izivakashi. Ngezinhloso ze-SEO nezizathu ezingokoqobo, kufanele ucabange ikhasi elithile kwiwebhusayithi yakho.
Kungani Ufuna Izivakashi Nge-Podcast Yakho?
Kukhona izinzuzo eziningi izivakashi ezikhuthaza ukuvela kuma-podcasts wakho. Okokuqala, banikeza i-podcast yakho ukungezwa okungeziwe njengoba izivakashi zingase zithuthukise ukuhlanganyela kwabo kubalandeli babo bezokuxhumana nabantu mhlawumbe ababhalisile nge-imeyli. Lokhu kungakwandisa imoto kanye nabhalisile kwi-podcast yakho.
Okwesibili, ukuzibandakanya nezivakashi kuma-podcasts kuyathandayo abalaleli. Uma ama-podcasts enomuntu oyedwa okhuluma, angamukelwa kahle njengoba kungekho ukubandakanya noma ukuhlukaniswa. Kuzwakala kumlaleli njengoba beya emhlanganweni, kunokulalela ingxoxo.
Okokugcina, isivakashi se-podcast yindlela enhle yokubamba i-podcast yakho ngokwemvelo. Ungasebenzisa ochwepheshe be-niche ukugxila iziqephu zakho ze-podcast ngesihloko ngenkathi ubeka izethameli zakho ubuchwepheshe obuningi nolwazi.
Kungani Kufanele Ukhuthaze Amachashazi Wakho Ezivakashi Nge Podcast Yakho?
Ngenkathi ungase ube nenethiwekhi enkulu yabathintana nabo , kungenzeka ukuthi kuphela ingxenye yabo ezovuma ukuvela kwi-podcast yakho. Abanye bangase bangabi kufanelekile, noma baphathe umlayezo womkhiqizo obhekene neyakho futhi ube neqoqo elilodwa lemikhakha efanayo linikeza izinzuzo ezilinganiselwe ku-podcast yakho.
Yebo, kanye nokufuna izivakashi ukuba zivele kwi-podcast yakho, kuzoba nabanye abazobe befuna ukuvela kuma-podcast. Laba bantu basebenzisa izinjini zokusesha nezinye izingosi ukuze bathole amathuba omkhiqizo wabo. Ngokuba nekhasi elizinikezele lokubamba nokulungiselela izivakashi kuwebhusayithi yakho, ungadonsela abalingani ngokusebenzisa izinjini.
Yini Okumele Yifake Ekuqasheni Kwakho Ukuqashelwa
Uma ubheka ukuthola izivakashi kuma-podcasts akho, udinga ukugibela kubo. Izivakashi ezingahle zizodinga ukuhlola ukuthi zizwa yini ukuthi zikhona yini izinzuzo kubo zokuvela embukisweni wakho.
Lokhu kungafaka phakathi izici ezifana nalezi:
- Kungakhathaliseki ukuthi uxhuma nezilaleli ezilungile.
- Kungakhathaliseki ukuthi uphakamisa i-podcast yakho kuzithameli ezinkulu ezanele.
- Indlela oyithuthukisa ngayo i-podcast yakho ezithameli zakho (imithombo yezokuxhumana, i-imeyili, njll).
- Ezinye izimenywa ezivele ku-show yakho ngaphambili.
Ngemuva kwalokhu, bazokwenquma ukuthi ngabe i-podcast yakho ibonisile yini, nakuba kungenzeka futhi badinga olunye ulwazi ukusekela uhlelo lwazo ku-podcast yakho. Ngokwesibonelo, bazofuna ukwazi ukuthi bangayisebenzisa kanjani, uma ukurekhoda kuzokwenzeka, yiziphi izinto abangazidingayo nokuthi i-podcast yakho izohlelwa kanjani / ishicilelwe.
Lezi yizingcezu ezibalulekile zolwazi ezinganikeza izibonakaliso zobuchwepheshe bakho nokuthembela kwakho. Futhi, uma wenza isicelo se-guest indawo elula kwi-podcast yakho, cishe uzoheha izivakashi eziningi ezingenzeka.
Landela lo mhlahlandlela olula, osheshayo wokudala i-pitch yokuqasha ephelele ekhasini lakho.
Qala ngezinzuzo ezibonakalayo kwi-Podcast yakho
Kungakhathaliseki ukuthi uvele kwenye amawebhusayithi njalo noma unobhaliso obhalisile oluqukethe izinkulungwane, kufanele ukhuthaze ukuthi kungani kufanelekile ukuba yisimenywa kwi-podcast yakho. Kwezinye izimo, ungasebenzisa izingosi zokuxhumana zenhlalo ukuze ubonise ukuthi uyathandwa yini. Ungase ufune ngisho nokufaka izibalo zangempela zokuthi izivakashi zangaphambilini zazuza kanjani ngokuvela ku-podcast yakho.
2. Isikhalazo Kulabo Abalaleli Abakhulu
Njalo i-podcast ineqembu labalaleli eliyinhloko, okubalulekile ekushayweni kwakho kokuqasha. Uma izethameli zakho zinesithakazelo kuzivakashi ezikhona ze-podcast, khona-ke bazobhalisa ngokushesha.
Nikeza i-akhawunti eningiliziwe ukuthi obani abalaleli bakho abakuleli khasi. Faka phakathi ukuthi bangobani, kungani belalela umbukiso wakho kanye nohlobo lokuxhumana ongayithola kubo. Kuleli phuzu, ungaqhubeka nokuthuthukisa i-podcast yakho yomkhiqizo ngokushicilela izibuyekezo ezivela ezilalelini, kanye nezivakashi zangaphambilini. Lokhu kuthuthukisa idumela le-podcast yakho kwabanye kubanethiwekhi.
3. Faka iziqondiso zokuthi ungafaka kanjani isicelo
Njalo i-podcast inesakhiwo esihlukile sohlelo lokusebenza. Ungase ubuze izivakashi ezizobe zihambele ukuthumela i-imeyili isicelo sakho noma ukugcwalisa ifomu lewebhusayithi ukuhambisa inzalo yabo. Imininingwane oyidingayo ingafaniswa nezidingo zakho. Ngokwesibonelo, ungase ufune izivakashi eziye embonini iminyaka eminingi noma izivakashi ze-podcast ezihlangenwe nakho. Ungase futhi ufune ukunciphisa labo abaphikisana ngokuqondile nezinsizakalo zakho futhi ugxile kuzivakashi ezinikeza imikhiqizo ehambisanayo.
Esikhathini sesicelo, ungase ufune ukufaka imilayezo engayithanda ukuyikhuthaza ngenkathi ukubukeka kwabavakashi kanye nanoma yimiphi imibono yesihloko abanayo. Ungasebenzisa lolu lwazi ukuwafaka esontweni ehlelwe ngaphambilini uma ufuna ukuxoxa ngalesi sihloko.
Ukulungiselela Izivakashi Zakho Nge-Spot Yabo
Ngaphandle kwamakhasi wokuqasha, uzophinde uvumele izivakashi zakho zikwazi ukuthi zingalindela kanjani kukhombisa futhi zifake ulwazi oluningi.
Okokuqala, faka ukuthi ubuphi ubuchwepheshe nesofthiwe isimenywa sidinga ukurekhoda lo mbukiso. Uma wenza ukurekhoda komuntu okuhlala ngaphakathi, ubuchwepheshe obengeziwe angeke budingeke. Kodwa-ke, uzodinga ukuchaza ngokucacile uma kudingeka ukuba baye endaweni ethile ukurekhoda isiqephu.
Kubuye kuzuze ukunikeza ithempulethi yombukiso wakho kumuntu ozohamba naye nge-podcaster yesivakashi. Lokhu kungabandakanya ukuthi yiluphi uhlobo lwemibuzo ovame ukuyobuza, lapho bayoba nethuba lokuthuthukisa umkhiqizo wabo nokuthi uzobacela yini izifundo noma imibono mayelana nomkhakha wakho. Lokhu kuzosiza izivakashi zakho zilungiselele ingxoxo .
Ulwazi oluthe xaxa olunikeza kusengaphambili, luzolungele kangcono ukuthi luzoba yisiqephu sakho se-podcast. Lokhu kunganciphisa ubude besikhathi lapho izivakashi zakho zithatha ukucabanga ngezimpendulo zabo futhi zizovumela umbukiso osebenzayo obushelelezayo.
Ungathanda futhi ukwethula ikhalenda yokuphromotha ukuze izivakashi ezingahle zikwazi uma zingathola ithrekhi ephezulu ngenxa yokugqugquzelwa kwe-podcast. Lokhu kungabandakanya uma i-podcast iphuma ku-iTunes, ithunyelwe kuwebhusayithi yakho, futhi uma iphromotha kunoma yiziphi iziteshi zenhlalo zenhlalo.
Ukusebenzisa Isibonelo
Izivakashi ezithandekayo zingathanda nokubona indlela inqubo esebenza ngayo ngokulalela ukuthi ezinye izivakashi zivele kanjani kumbukiso wakho. Yiba nezibonelo zemibukiso yangaphambilini, futhi ubeke amazwana mayelana nemiphumela okuboniswa ngayo lo mbukiso.
Isibonelo, ungase ukhuthaze umbukiso ngokulandwayo okuningi futhi omunye ngamasheya wezokuxhumana omphakathi. Khuluma ngokuthi izivakashi zazisiza kanjani ukukhuthaza i-podcast futhi unike impendulo ezithameli.
Lezi zibonelo nazo zingaxhunyaniswa ne- iTunes yakho noma omunye umhlinzeki wesikhungo sokuqinisekisa izinombolo zakho zokubhalisa futhi zilalele iziqephu eziningi futhi uzizwe uhlobo lwe-podcaster oyikho.